Digital solutions that delight your B2B customers
B2B commerce is undergoing a transformation: New technologies, the growing importance of digital marketplaces, and rising customer expectations are making customer experience (CX) a competitive advantage in B2B commerce.
To succeed in this environment, consistent digitalization and automation are essential. Optimize your sales and ordering processes and make your supply chains more efficient. This way, you secure long-term competitive advantages and tap into new market potential.
Digitalization and automation in commerce are crucial for:
Stronger customer loyalty
Efficient internal and supplier-related processes
Higher customer satisfaction
With a well-thought-out CX strategy, you can make every interaction with your customers seamless, from personalized services to modern webshops and full-service portals. Targeted communication makes your performance promise tangible.
Creating a future-proof customer experience in commerce
Current studies show:
65% of companies face challenges in e-commerce.
74% see a need for transformation in their sales processes.
80% demand more automation in data management.
(Source: Forrester/Zoovu, January 2024)
What does this mean for B2B commerce?
The digital transformation for trading companies requires concrete measures:
Efficiently digitalize sales and ordering processes.
Implement omnichannel strategies for B2B customers.
Use personalized digital services to optimize conversion.
Streamline processes through automation and AI.
Onboard supplier data faster and shorten go-to-market times.
Use data specifically for customer-oriented decisions.
Integrate ERP, PIM, and CRM systems for a seamless customer journey.
Secure competitive advantages through digital marketplaces and platform economy.
We are your partner for digital customer experience.
With comprehensive industry knowledge, we support trading companies in designing all digital touchpoints to their customers. We know the specific requirements of manufacturers, wholesalers, and distribution partners and develop forward-looking, integrated customer experience solutions. We rely on innovative, integrated approaches and work cross-functionally.
As a strategic partner, we transform your digital marketing together - for more efficient customer approach, higher conversion rates, and long-term competitive advantages. This is how we create value-adding services and increase the sales of consumer and investment goods, raw materials, and spare parts.
Our strengths at a glance
Customer-oriented omnichannel strategies
From digital customer portals to mobile apps to specialist markets - we design digital touchpoints to meet the expectations of digitally savvy B2B customers across all channels and offer a consistent, convenient buying experience.
Efficiency through digitalization & automation
We digitalize business processes and automate routine tasks such as supplier product data onboarding as well as sales processes and logistics operations. Our goal is to increase your efficiency, accelerate processes, and reduce costs.
Artificial Intelligence & Data Analytics
We help you effectively use data to create personalized offers and product recommendations and analyze purchase histories. Our expertise in Artificial Intelligence (AI) enables you to improve customer service through virtual assistants and AI-supported analyses.
Integrated system landscapes (ERP, PIM & CRM)
We connect existing ERP, PIM, and CRM systems with new, scalable digital services, break down data silos, and thus create an integrated IT architecture that sustainably supports your digital transformation.
These companies rely on our expertise
Ready for the digital transformation?
Contact us - we'll support you from the initial conversation to successful implementation.
We are here for you!
Contact us - we'll support you from the initial conversation to successful implementation.
© Image: The Nix Company