Digital Nudge: Accelerate Next Level Experience
Digital Nudge: Accelerate Next Level Experience brings together digital decision-makers to shape the future of digital experiences for marketing and sales. Through visionary keynotes, hands-on case studies, and curated networking in an exclusive setting, we provide actionable insights and strategic guidance for companies aiming to optimize their digital channels and make sustainable investments in technology and expertise.
The event is held in German.
Programm
Time | Agenda item |
|---|---|
from 3 p.m. | Arrival guests |
4 p.m. | Welcome & Intro Jörg Nölke, Principal Consultant Unic |
4:15 p.m. | Opening Panel Bringing vision to life: Building blocks for personalized experiences |
4:45 p.m. | Thomas Imboden, Jungfrau.ch Digital Customer Journey – Content Orchestration for a Seamless Experience In an increasingly digital world, the efficient orchestration of content plays a crucial role in ensuring a consistent and impressive customer journey. Using the example of Jungfraubahnen, this talk will show how digital touchpoints along the entire customer journey – from dreaming to planning and booking to the on-site experience and sharing experiences – can be optimally designed. |
5:15 p.m. | Timo Kieninger, Head of Marketing and Sales, Magura BOSCH Parts & Services GmbH Digital transformation: How the Magenwirth Group creates a seamless customer experience for B2B and D2C The Magenwirth Group has successfully developed its digital customer experience in recent years, creating an integrated, multifunctional customer platform for specialist dealers, OEMs (B2B) and end customers (D2C). Timo Kieninger, Head of Marketing and Sales at Magura BOSCH Parts & Services GmbH, presents how Magenwirth has developed customized customer portals based on a unified tech stack that seamlessly integrate marketing, sales, and customer service and are designed to deliver an outstanding customer experience. |
5:45 p.m. | tbd |
6:15 p.m. | Flying Dinner & Networking |
7:45 p.m. | Exklusive Museumsführung |
9 p.m. | End of event |
The number of participants for this event is limited. Please note that your registration is only final after our official confirmation.
